As the travel industry steadily begins to recover from the COVID-19 pandemic, many Britons are looking for holiday destination inspiration for 2024.
While travel agencies and Google searches remain helpful to prospective holidaymakers, social media sites such as TikTok and Instagram are becoming the new go-tos when it comes to influencing where you should book your next trip.
Data experts at SALT.agency, a specialist technical SEO, Data and Content agency, have predicted which countries will grow the most in monthly search volume in the next 12 months.
The team at SALT.agency were able to investigate historical data to generate projections for search volume over the next year, determining which countries are predicted to have the largest average search volume growth.
Tunisia, Mexico, and Morocco are expected to see the biggest increases into 2024 based on the analysis, meaning you still have time to visit them before they get too popular.
Tunis
Tunisia is predicted to be the most popular travel destination of 2024, with average monthly search volume projected to increase by 41.36 percent over the next year.
A relatively affordable holiday destination with some of the best resorts in North Africa and just a three hour flight away from the UK, it is no wonder Tunisia’s popularity is expected to rise among British travellers.
Mexico
An already popular travel destination, Mexico’s stock is expected to rise over the next year, with a projected average monthly search volume increase of 37.7 percent making it the second most popular travel destination in 2024.
With an array of beautiful beaches for Brits looking for a chilled out retreat, or a number of online excursions for adventure-seekers – Mexico has something for every kind of traveller.
Morocco
The second North African country to make the top three, Morocco is predicted to be the third most popular travel destination of 2024 with a projected average monthly search volume of 33.64 percent.
Located a stone’s throw away from the Southern tip of Spain, Morocco is an affordable destination filled with history and stunning beaches.
Dominican Republic
The Dominican Republic is projected to be the fourth most popular travel destination of 2024, predicted to have an average monthly search volume increase of 30.9 percent.
A vibrant island nation home to the tallest mountain peak in the Caribbean, Pico Duarte, and also the Caribbean’s largest lake, Enriquillo, the Dominican Republic is a spectacular and diverse holiday destination.
Sri Lanka
Expected to be the fifth most popular destination in 2024 for travelers is Sri Lanka, with a projected average monthly search volume increase of 30.19 percent.
Lying off the coast of southern India, Sri Lanka is a beautiful and captivating country with a host of unforgettable beaches, temples and experiences to be had.
The full list is as follows:
- Tunis
- Mexico
- Morocco
- Dominican Republic
- Sri Lanka
- Bulgaria
- Philippines
- Malaysia
- Cyprus
- Switzerland