Temperature-controlled beds, muscle massagers and professional sleep coaches – sleep tourism is on the rise
It’s not surprising then, that efforts are being made to promote sleep.
In fact, the sleep tourism market is estimated to grow by almost 8pc and more than $400 billion between now and 2028, according to US market research.
All over the world, hotels are looking to provide, and market, a better night’s rest.
The Beaumont hotel in London has ROOM, for example – a room in a sculpture designed by artist Antony Gormley. It’s a dark cave without any form of distraction: no television,